1 - Create an Ad Campaign¶
Creating your first ad campaign on Yahoo properties is straightforward and easy. You’ll get rapidly up to speed in less than a few minutes. Once you define your campaign objective in the Yahoo Native user interface, you’ll be off and running as you add images, text and videos.
How To Create an Ad Campaign - Video¶
To learn how you can create and build a Yahoo Native ad campaign, check out this video. It explains the workflow for video campaign creation, as Brian Hedrick, a Yahoo Product Manager, walks you through the steps you need to follow.
Time: 7:27 min
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To successfully create and manage your ad campaigns, explore these topics.
Describes how to choose a campaign goal when creating a new ad campaign.
Explains how to manage and optimize your campaigns, go live or pause your campaigns, and filter lists of your campaigns.
Describes where your ads run, how to create and manage your ads, as well as deleting ads.
Explains how to preview your ads.
Discusses the tools and resources you need to drive traffic to your website with your ads and campaigns.
Describes the ad types and required assets you need to raise brand awareness for your ad campaigns.
Explains the delivery of app install ads and the required assets.
Lists some of the most frequently asked questions about campaign and ad group creation.
Next - How To Build Ad Groups - Video¶
Once you’ve walked through the steps illustrated in this first video, you can move on to 2 - Build an Ad Group, which extends the workflow of campaign creation.