- Open Source
- Yahoo Native Ad Basics
- Get Started - Latest Videos
- Clone Campaigns, Ad Groups & Ads
- Tracking Conversions
- Creating Custom Audiences
- Manage Custom Audiences
- Enhanced Lookalike Audience Capability
- Use Third-Party Audiences For Targeting & Expanded Reach
- Use Conversion Counting To Control & Optimize Your Campaigns
- Use Yahoo Interest Categories For Targeting & Expanded Reach
- Use Site Blocking For Brand Safety & Improved Performance
- Use Native Keyword Retargeting to Customize Search Targeting at the Keyword Level
- What’s New
- Sign In
For a glossary of key Yahoo Native terms, definitions and concepts, explore the items described in the table below.
An alphabetical listing of key Native terms for advertisers.
An abbreviated listing of Native Ad Platform terms for advertisers who are getting started and creating their first campaigns and adgroups.