Bulk Upload Creative Data¶
This section contains tables with supported data for bulk uploading or editing third-party display and video creatives.
Refer to the following sections:
Bulk Upload Display Creative Data¶
The following table contains supported data for bulk uploading or editing third-party display creatives.
Column |
Required/Optional |
Notes |
|---|---|---|
Creative Name |
Required |
For new creatives, leave this column blank; Yahoo DSP generates a new creative name for you. |
Ad Type |
Required |
Banner, MRAID, or Rich Media |
Ad Code |
Required |
The third-party ad tag for the creative. |
Secure |
Required |
Yes or No. Yes for HTTPS creatives or No for HTTP creatives. |
Ad Size |
Required |
The image size, for example: 300x250 or 1000x30. |
User Interaction Type |
Required for rich media ads; Optional for MRAID and Banner ads |
A comma-separated list of user interaction types (On Load, On Click, or On Hover). |
Expand Direction |
Required for rich media ads; Optional for MRAID and Banner ads |
A comma-separated list of ad expansion directions (Left, Right, Up, Down, FullScreen, or Automatic). |
Status |
Required |
The creative status (Active or Inactive). |
Enable Ad Choices |
Required |
Enter Yes or No to show or hide the Ad Choices CLEAR Ad Notice near the ad. |
Creative Category |
Required for alcohol ads |
For alcohol ads, enter Alcohol Ad. |
Custom Id |
Optional |
If you want to add your own internal creative ID, a comma-separated list of custom creative Ids, such as Id1,Id2. |
Landing Page URL |
Optional |
The domain that corresponds to the final landing page for your ad. Optionally enter a valid URL. |
Validated Landing Page URL |
Optional |
Leave this cell blank. If you entered a valid landing page URL, Yahoo DSP enters the validated URL for you. |
Tracking URL 1 |
Optional |
Optionally add up to five impression tracking URLs (one can be a click tracking URL) for the creative to track impressions or clicks on the ad server of your choice. Must be a valid URL. |
Tracking URL Type 1 |
Required if you enter a Tracking URL 1 |
Enter “Impression” or “Click” to specify the type of tracking URL. |
Tracking URL 2 |
Optional |
Optionally add up to five impression tracking URLs (one can be a click tracking URL) for the creative to track impressions or clicks on the ad server of your choice. Must be a valid URL. |
Tracking URL Type 2 |
Required if you enter a Tracking URL 2 |
Enter “Impression” or “Click” to specify the type of tracking URL. |
Tracking URL 3 |
Optional |
Optionally add up to five impression tracking URLs (one can be a click tracking URL) for the creative to track impressions or clicks on the ad server of your choice. Must be a valid URL. |
Tracking URL Type 3 |
Required if you enter a Tracking URL 3 |
Enter “Impression” or “Click” to specify the type of tracking URL. |
Tracking URL 4 |
Optional |
Optionally add up to five impression tracking URLs (one can be a click tracking URL) for the creative to track impressions or clicks on the ad server of your choice. Must be a valid URL. |
Tracking URL Type 4 |
Required if you enter a Tracking URL 4 |
Enter “Impression” or “Click” to specify the type of tracking URL. |
Tracking URL 5 |
Optional |
Optionally add up to five impression tracking URLs (one can be a click tracking URL) for the creative to track impressions or clicks on the ad server of your choice. Must be a valid URL. |
Tracking URL Type 5 |
Required if you enter a Tracking URL 5 |
Enter “Impression” or “Click” to specify the type of tracking URL. |
Creative Id |
Optional |
For new creatives, leave this column blank; Yahoo DSP generates a new creative Id for you. |
Bulk Upload Video Creative Data¶
The following table contains supported data for bulk uploading or editing third-party video creatives.
Column |
Required/Optional |
Notes |
|---|---|---|
Creative Name |
Required |
For new creatives, leave this column blank; Yahoo DSP generates a new creative name for you. |
Creative URL |
Required |
The third-party creative URL. Requires a valid URL that is reachable. |
Status |
Required |
The creative status (Active or Inactive). |
Enable Ad Choices |
Required |
Enter Yes or No to show or hide the Ad Choices CLEAR Ad Notice near the ad. |
Creative Category |
Required for alcohol ads |
For alcohol ads, enter Alcohol Ad. |
Custom Id |
Optional |
If you want to add your own internal creative ID, a comma-separated list of custom creative Ids, such as Id1,Id2. |
Landing Page URL |
Optional |
The domain that corresponds to the final landing page for your ad. Optionally enter a valid URL. |
Validated Landing Page URL |
Optional |
Leave this cell blank. If you entered a valid landing page URL, Yahoo DSP enters the validated URL for you. |
Tracking URL 1 |
Optional |
Optionally add up to five impression tracking URLs (one can be a click tracking URL) for the creative to track impressions or clicks on the ad server of your choice. Must be a valid URL. |
Tracking URL Type 1 |
Required if you enter a Tracking URL 1 |
Enter “Impression,” “Click,” “25%,” “50%,” “75%,” or “100%” to specify the type of tracking URL. |
Tracking URL 2 |
Optional |
Optionally add up to five impression tracking URLs (one can be a click tracking URL) for the creative to track impressions or clicks on the ad server of your choice. Must be a valid URL. |
Tracking URL Type 2 |
Required if you enter a Tracking URL 2 |
Enter “Impression,” “Click,” “25%,” “50%,” “75%,” or “100%” to specify the type of tracking URL. |
Tracking URL 3 |
Optional |
Optionally add up to five impression tracking URLs (one can be a click tracking URL) for the creative to track impressions or clicks on the ad server of your choice. Must be a valid URL. |
Tracking URL Type 3 |
Required if you enter a Tracking URL 3 |
Enter “Impression,” “Click,” “25%,” “50%,” “75%,” or “100%” to specify the type of tracking URL. |
Tracking URL 4 |
Optional |
Optionally add up to five impression tracking URLs (one can be a click tracking URL) for the creative to track impressions or clicks on the ad server of your choice. Must be a valid URL. |
Tracking URL Type 4 |
Required if you enter a Tracking URL 4 |
Enter “Impression,” “Click,” “25%,” “50%,” “75%,” or “100%” to specify the type of tracking URL. |
Tracking URL 5 |
Optional |
Optionally add up to five impression tracking URLs (one can be a click tracking URL) for the creative to track impressions or clicks on the ad server of your choice. Must be a valid URL. |
Tracking URL Type 5 |
Required if you enter a Tracking URL 5 |
Enter “Impression,” “Click,” “25%,” “50%,” “75%,” or “100%” to specify the type of tracking URL. |
Creative Id |
Optional |
For new creatives, leave this column blank; Yahoo DSP generates a new creative Id for you. |